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Framing the Vision for Engagement

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Heather McGowan


Philadelphia University wanted to create a new undergraduate college that would link programs in engineering, design, and business, offering younger students the kinds of collaborative experiences that are usually the province of graduate students. It was a huge initiative, and it required some careful strategic design.

Designing an innovation… or a college.


PUBLISHED: Spring 2014


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Innovation, Design Management Education, Design Strategy, Design Thinking Education, Education Experience Design, Education, Organizational Design

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