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Measuring Design Management Results (Vol.5 No.2)

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Measuring Design Management Results


The premise of the articles within is that design management merits the attention of decision makers because it enhances performance and improves the bottom line. Several essays support this conclusion with hard numbers. There are data outlining corporate outcomes generally, and more specific statistics linking effective design management with positive results in the areas of products, communications, and interior design. Contributors also suggest processes, methods, and technologies that leverage the qualitative impact of design. Research must be refined and expanded, but we are proud to present these initial assessments.




The Bottom Line in Design Management 

Thomas Walton

Can the Benefits of Good Design Be Quantified?
Robin Roy

Good Design Is Indeed Good Business
Eric Smith

Checking-in: The Office as Hotel
Michael Brill

Design BenchMarks – Industrial Design
Ted Shida

Industrial Design Made Easy: Three Steps to Communicating Value
Sohrab Vossoughi and Steve McCallion

An Interdisciplinary Approach to Quantifying Design: Adding Designers and Ergonomists to the Research Equation
Bryce G. Rutter

The Design Professions Create Value
Paul Fontaine


The Designs of the Decade: Quantifying Design Impact Over Ten Years

Kristina Goodrich

Bahco Tools: The Development of Design as a Strategic Resource and Core Competence
Lisbeth Svengren


Behavior-Based Evaluation of Communication Environments

Philip Kunze

Making Design a Strategic Weapon: The PIMS Contribution
Phillip Thompson


A Means to Our Ends: 3D CAD Tools Help to Accomplish Design Goals in the ‘90s

Jack Harkins

Confessions of a Reluctant Technologist
Niels Diffrient

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