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Design & Architecture Walk: The Identity of the New Oslo Fjord City

Led by Ellen Margrethe Skilnand and Knut Bang of DOGA

Monday, 19 June Oslo, Norway

10:00 – 13.00


  Flickr Creative Commons Attribution Liscence: 117310586@N08
  Fjordbyen (Fjord City)
  Flickr Creative Commons Attribution Liscence: photohenning
  Fjordbyen (Fjord City)
  Flickr Creative Commons Attribution Liscence: brostad
  Flickr Creative Commons Attribution Liscence: annspan
  Flickr Creative Commons Attribution Liscence: wojtekgurak
  Barcode Buildings
  Flickr Creative Commons Attribution License: photohenn
  Sørenga Sea Bath

Architecture Walk Fee:
USD $50 per person



Register Here


“Norway is pointing the way fjordwards”
-Dwell magazine


Think about Norway, and you’ll probably imagine mountains, forests and fjords, long summer days and even longer winter nights.  Yet, a number of modern architectural gems and urban renewal projects are giving Oslo a unique edge as the fastest growing capital in Europe.


Join guides Ellen Margrethe Skilnand and Knut Bang of DOGA, experts on Oslo’s architecture, identity and design. They have curated a walk with DMI members in mind, exploring Oslo’s building and creativity boom in Fjordbyen (Fjord City); the state-of-the-art waterfront that has transformed an urban barrier separating the city from the fjord into a thriving cultural neighborhood. The walk gives the participants a unique insight into the new city district – from infrastructure, iconic buildings, and public spaces to new urban dwellings.


Placemaking and identity encompasses a collaborative design approach involving multiple disciplines and points of view, but leverages design methodologies to express the essence of a place visually.


Brand design is often employed to create a graphic identity that contributes to the sense of place and unique identity. We will look at the awarded brand identity of the Oslo Opera house and the uniqueness of the surrounding buildings.


The tour starts at the sloping roof of the Opera, a popular meeting place in Oslo. After a back- stage tour of the new opera house, we’ll explore Bjørvika, a former industrial area of railway lines, shipping containers, and a busy motorway that is being redeveloped. The mix of art, business, recreation and living spaces have turned Bjørvika into a diverse and vibrant area, destined to become the cultural center of Oslo.  


Next, explore the “Barcode Buildings”. Each black and white building is different, with a pixelated appearance that gives them their name. The impact of the buildings varies depending on where you stand and at what time of the day, so we’ll take a look from several vantage points. Like modern art, the Barcode buildings create divided opinions- what will yours be?

We’ll end at the Sørenga sea bath! The Sørenga neighborhood is complete with parks and a pier that floats on the Oslo Fjord. Designed to make full use of the fjord, Norway’s first outdoor seawater seabath will be incorporated into the Sørenga promenade.


We’ll conclude with an (optional) lunch. Oslo’s food scene is moving to the top of every foodie’s list.


The maximum number of participants is 25 (min 5) — so sign up now!



  Munich Creative Business Week


This Walk is sponsored by Design and Architecture Norway. The Design & Architecture Walk is held in conjunction with the dmi:Design Management Conference at The Norwegian Center for Design and Architecture (DOGA) Oslo, Norway.



Walk Leaders


Ellen Margrethe Skilnand:
Ellen is currently project manager at DOGA, managing exhibitions and outreach. She organizes cultural city walks, and is a knowledgeable and enthusiastic storyteller. She holds a cand. Mag. from the University of Oslo with the curriculum of art history, literature and history of ideas. Ellen is also guide at the Norwegian Opera and Ballet.


Knut  Bang
Knut is currently a senior advisor in design and sustainability at DOGA, previously a Design and business adviser at the Norwegian Design Council.  Knut is a graduate product designer B.Sc. from Art Center College of Design (Europe) was a senior designer and partner at Panorama Design and Scandinavian Design Group.



Date and Location:

Monday, June 19, 2017 Time 10:00 – 13.00
A meeting location at the Opera will be confirmed closer to the event date.



Tour fee, per person:

Lunch is not included, but refreshments will be served. We will stop for a rest breaks, and an optional lunch at the end of the walk.



Register Here


Cancellation Policy:

Due to the limited number of participants and exclusive nature of this walking tour the cancellation policy is. Cancellation is

  • More than 30 days before the tour we will credit the remaining fee towards a future DMI event (within a year) or towards membership. 
  • 30 or less before the tour no refunds or credits will be issued.  


Request an Invoice for P.O. or Wire Payment

If you are unable to register online by credit card please complete this invoice request form and a dmi staff member will respond promptly with a registration invoice. Conference participation is confirmed only upon receipt of payment.



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