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At DMI, I met architects, graphic designers, industrial designers, entrepreneurs, MBA grads, ethnographers, journalists, consultants, workshop experts, business managers, inventors and investors. Design has transcended from being a "discipline” to being a "work philosophy” that can permeate any human task - Jaime Martin, Lantern


dmi: Design Management Conference

"Designing The Next Economy"

Madrid, April 23-25, 2013

The Madrid conference brought together innovators in transportation, fashion, communication, government and design education to discuss how to create for the Next Economy. Discussions included success & learning from failure, open source design, Jugaad Innovation, and funding innovation: the future of venture funding and investment structures.

Conference Co-chairs

Xènia Viladas, XVDMC 
Jaime Moreno, CEO, Mormedi

Conference Speakers

Simone Ahuja, Author, "Jugaad Innovation"
Jugaad Innovation: A Low Cost, Flexible and Inclusive Approach to Innovation for the 21st Century

Javier Goyenche, CEO Ecoalf
Natural Resources are Not Endless

Bas van Abel, Founder & CEO, Fairphone; Co-author, "Open Design Now"
The World in Your Pocket: Overcoming Alienation with Social Innovation

Andy Goodman, Managing Director, Fjord Madrid
Overcoming The Crisis Economy Through Service Design

Dee Cooper, Former Product & Service Director, Virgin Atlantic Airways, Ltd. & Carole Favart, Kansei Design General Manager, Toyota & Caroline Rudzinski, Consultant & Researcher Volkswagen AG  

Planes,Trains & Automobiles: What's Next in The Future of Transportation

Sue Siddall, Partner, IDEO London

Designing for Meaning: Moving Beyond Profit to Meaning, Motivation and Social Metrics

Simon Devonshire, Director, Wayra Global

Ideas Worth Investing In: Next Generation Venture Thinking

Pamela Mead, Director User Experience, Telefónica & Pierre-Yves Panis, Design & User Experience VP, Orange

Communication in the Next Economy: the Changing Global Communication Experience

Juan Diego, Secretary General ,Bilbao-Bizkaia Design & Creativity Council

Using Design to Put a City on the Global Map: the Story of Bilbao

Humberto Matas, Managing Partner, Designit

Moving from Product Models to Business Models

Gulay Ozkan, Founder, GEDS Business & Chris Hosmer, Managing Director, Continuum Shanghai

Innovating for Value: The Next Value Equation/Approach from Real Entrepreneurs/Innovators in the Emerging World

Maria Jose Jorda, BBVA Innovation Center

Financial Service Innovation: Making Room for Creativity

Abby Margolis, Research Director, Claro Partners & Aldo De Jong, Co-Founder, Claro Partners

Service Design in The Next Economy Designing Services and Networked Business Models for the Access Economy

Alison Rieple, Professor of Strategic Management, Westminster Business School; Ralf Beuker, Professor, Dean Faculty of Design, University of Applied Sciences, Münster; Magda Kochanowska, Assistant Professor, Theory and History of Design Department, Faculty of Design, Academy of Fine Arts, Warsaw & Paolo Quattrone, Professor of Accounting & Management Controls, IE (Instituto de Empressa)

The Future of Global Design Education

Paco Gramaje

Looking Forward to the Future

Conference Sponsorship

Conference Partners

ie Business School

more Calendar
Featured Members
Kevin BethuneKevin Bethune is the Founder and Chief Creative Officer of dreams • design + life

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