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45 Years of Impact by Design
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45 Years of Impact by Design





DMI is the premier global
non-profit organization of emerging and senior leaders that connects, promotes and elevates the role of Design, Design Management, and Innovation in business, culture and society.




The content that DMI deals with usually answers all the questions that many people are afraid to ask, or don't know who to ask.
-Tim Hale, Senior Vice President, Design Management, Fossil



The people, the people, the people - A DMI Conference is like no other! It’s a chance to connect w/ global innovation leaders to share and to discuss and debate topics and ideas.
-A DMI Conference Attendee






Honorary Co-Chairs




John Maeda
Chief Experience Officer, Publicis Sapient

Silke Claus
Chief Executive Officer, bayern design GmbH




For 45 years The Design Management Institute has advocated for the value of Design in business, innovation, culture, and the changing world. Founded in 1975, DMI connects design innovators, educators, researchers, and leaders from every design discipline, every industry, and every corner of the planet to facilitate transformational organizational change and design-driven innovation. Over four and a half decades we’ve been proud to support our global community and to be a catalyst for the significant impact Design has made in a fast-changing world.


DMI has produced:

150+ professional conferences
21 academic conferences
40+ student sponsorships/mentorships
135 professional and academic journals
38 case studies in partnership with the Harvard Business School
125+ professional education workshops
8 lifetime fellows
62 dmi:Design Value Award Winners




DMI Legacy Circle

Founders Circle



Add your logo here by sponsoring the 45th Anniversary.



Celebrating 45 Years of Impact by Design

In keeping with the mission of the DMI, our organization will dedicate our 45th year to celebrating connection, education, and advocacy. Five conferences will connect senior leaders in diverse disciplines from around the globe. We’ll explore  “45 Years of Impact by Design” and the state of Design & Innovation, Design Research, Design Value, and Diversity in Design at the dmi:Symposium, Munich; dmi:Design Management Conference, Madrid, dmi:Diversity & Inclusion in Design Conference, Washington DC; dmi:Academic Design Management Conference, Toronto; and the dmi:Design Leadership Conference, Boston. Our workshop and webcast series will disseminate tools, methods, and business cases of exemplary design and innovation management practice. And we will continue our advocacy and commitment to Academic Design Research and Diversity in Design reflected in DMI publications and conferences that convene thought leaders in the space. 


dmi: Events in 2020


dmi: Symposium Munich

March 11, BMW World Museum, Munich, Germany


dmi: Diversity in Design Conference

June 3-5, Virtual Washington, DC, USA


dmi: Academic Design Management Conference

August 3-7, Virtual Toronto, Canada


dmi: Design Leadership Conference + dmi : Design Value Awards

October 5-7, Virtual Boston, MA, USA


Featured Members
Kevin BethuneKevin Bethune is the Founder and Chief Creative Officer of dreams • design + life

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