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Culture Development/OD & Design Strategy
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Session Speakers:


Tonya Peck

Chief Talent Officer, POSSIBLE


Adam Connor

VP of Organizational Design, Mad*Pow


Chelsea Vandiver

Executive Managing Director, Creative, Ziba



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Session Description


This interactive session will explore similarities between the disciplines of Design and Organization Development (OD), with emphasis on how these similarities can be leveraged in your organizations right now. Participants will apply a blended Design and OD approach and methods to organization scenarios live in the group.


Attending this experiential session, participants will:

  • Understand commonalities between the approach, principles, and methods of Design & OD
  • Identify immediate opportunities to integrate a blended Design & OD approach
  • Tap the wisdom of the group on real organization challenges

And depart with immediately actionable ideas!





Tonya Peck
Tonya M. Peck, Principal Consultant at Locomotive Partners, combines 20+ years of design management and organization development into a unique approach that builds hot teams. She’s worked with a wide range of Design leaders and teams across European design studios, Asian factories, and US corporate offices for major brands like American Express, Razorfish, Microsoft, frog and POSSIBLE.


Tonya recently moved on from her role as Chief Talent Officer at POSSIBLE to pursue this work with long-time colleagues at Locomotive Partners. Her extensive active membership and support of dmi includes co-founding the Design Leadership webinar series (now in its 9th year), serving on Editorial Review and Advisory Boards, writing for the dmi:Review and presenting at conferences.



Adam Connor
Adam Connor is a designer, author and illustrator based in Western Massachusetts. As VP of Organizational Design at Mad*Pow, Adam helps create positive change by addressing the relationships that people have with one another to foster more collaborative, creative and customer-centric organizations.


Adam and his team look closely at company culture and all of the ways that it gets expressed and reinforced. They explore how beliefs, behaviors and perceptions influence things like roles, structure, processes, and tools that organizations use every day. They then work with teams to identify meaningful changes that teams can make to improve their capacity to work together creatively. Through collaborative exploration, teams discover their strengths, challenges, opportunities and ideal arrangements to create an environment that allows them to be effective, creative, collaborative and happy.


He has coached and trained teams across the world and from industry leading organizations such as Google, Disney, Fidelity, and Aetna. In 2015 he and co-author Aaron Irizarry released Discussing Design: Improving Communication & Collaboration Through Critique with O’Reilly Publishing. His thoughts on collaboration and design can be found at and



Chelsea Vandiver
As Executive Managing Director of Creative, Chelsea leads multi-disciplinary teams in the fields of Product, Interaction, Communication, Environment, Service, Retail and Brand Design. She brings an integrated approach to branding, drawing on both design and innovation skills. Chelsea has produced award-winning work for clients including KitchenAid, FedEx, Li-Ning, Procter & Gamble and Umpqua Bank.


Chelsea’s career at Ziba spans more than 16 years; she founded Ziba’s Communication Design group, and has been instrumental to the firm’s growth in CMD and other disciplines outside of Industrial Design.


Chelsea holds a BA in Communication Design from the University of Washington.



more Calendar

10/7/2018 » 10/9/2018
dmi: Design Leadership Conference

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