An innovation focused education model, which cross-trains master students in the core disciplines of innovation (design, engineering, and business), can produce elite innovators who are hybrid thinkers and doers, capable of creating high value for new or established companies.
According to futurist and chief engineer of Google, Ray Kurzweil, " we won’t experience 100 years of progress in the 21st century — it will be more like 20,000 years of progress (at today’s rate)." We are just beginning to feel this shift—rising automation, internet of things, autonomous vehicles, and drones are words and concepts that have recently entered our daily vocabulary. Contextual references are shifting rapidly when you consider that banking may no longer actually mean inclusion of a bank, "call me" may not mean an audio conversation, and driving soon may no longer actually include the act of driving. Rising automation means anything mentally or physical routine or predictable can be replaced with an algorithm. There has never been a more important time for design, both the design of new artifacts as contextual references morph and new mental models merge as well as the design of interventions, systems, processes, business models, and experience. This session will include a probing, collaborative discussion of what these shifts mean to industry, academia, and the student as the boundaries of design continue to expand and the imperative to create a culture of innovation and change increases.
Iain Aitchison is director at London-based product strategy consultancy, Plan, where he
consults for clients including Bacardi, British Gas, Lenovo, Mars, Samsung, Unilever, Wrigley’s
and Yamaha. After years spent directing design research projects in over 15 countries across
Europe, Asia, North America and South America; for the past 2 years he been focussed on
developing internal education programmes to enhance organisational innovation
This experience has led Iain to further explore the the challenge of educating designers for
more strategic roles, both in the organisational context of mutli-nationals companies and in
the traditional university setting. As a result, he is working with the DMI to develop the
European leg of their FutureEd programme, advising the D&AD’s New Blood awards on their
future scope and structure, and researching new curriculum models for a part-time PhD at the
In his ‘spare time’ he lectures on design strategy at universities in Finland, Germany, The
Netherlands and UK; is external examiner for the MA Industrial Design at Central Saint
Martins London and a visiting lecturer on Glasgow School of Art's Master of Design
Eric Anderson is Co-Founder and Co-Director of the Integrated Innovation Institute at Carnegie Mellon University. The Institute focuses on cross-training master students of design, engineering, and business, which are considered the core disciplines of innovation, to create elite innovators. Anderson is also Associate Dean of the College of Fine Arts, and Associate Professor of Industrial Design in the School of Design. He teaches undergraduate studio courses in design and masters courses for the Institute including co-teaching (with colleagues in engineering and business) the Integrated Product Development (IPD) capstone course in the Masters of Integrated Innovation for Product and Services (MII-PS) program. Anderson is a past President of the Board of Directors of the Industrial Designers Society of America (IDSA).
I help people find, shape, and communicate their vision. I synthesis disparate information and connect the dots to show: where things are, where things are going, and what this means to you. Accelerated change from advancing technological capabilities to rapid adoption of these new innovations to expedited company formation and scale to faster business and industry disruption cycles to rising automation, all require a new type of talent. Higher education needs to think differently about preparing graduates for jobs that do not yet exist and to find, frame, and solve problems not yet known. I connect these two corporate and academic realms. As an innovation strategist I have assisted diverse teams in large corporations to focus on the opportunity space and user experience to place the single product/service features and benefits into a more accurate context where new possibilities become not only evident but also obvious. In higher education, I have advised Presidents, Provosts, and Deans in finding and framing the core capabilities against market realities with a clear articulation of their institutional ethos. I have architected new core curriculum and programs that represent emerging fields in the future of work. My expertise is an emerging field that is somewhere between design strategy and management consulting. It is rooted in the powerful use of single frame visuals with application of business strategy. I use these visuals in blogs, articles, publications, and corporate and academic workshops and talks on innovation and leading transformational change. RISD BFA, Babson MBA
Kristen Dalton is a senior consultant and innovation strategist at Booz Allen Hamilton. A recent graduate of Philadelphia University’s Strategic Design MBA program, she is passionate about the Future of Work and helping organizations integrate creative principles and business practices. She has a background in journalism and communications, and uses design thinking to understand challenges holistically. She also values her experience as a former college athlete to promote teamwork and collaboration when solving problems, navigating change, and helping organizations achieve a real and lasting impact.
She is also the founder and Chief Inspiration Officer of Inspired Scribble, an annual creative writing scholarship at Monmouth Regional High School in Tinton Falls, NJ.