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31st
Design Management Conference Filling Fast
Measuring and Building Design’s Role
in Achieving Business Success
31st International Design Management Conference
October
22-25, 2006, Equinox Resort & Spa
Manchester Village, Vermont, USA
 The 31st
International Design Management Conference is once again predicted
to go to a waiting list due to strong registration during the month of
August. If you are interested in attending, we recommend that you register
as soon as possible.
Reservations at the Equinox
Resort & Spa should
be made by September
22, 2006, as after this date the room block will be released
and availability cannot be guaranteed. The Equinox is just a 70-minute
drive from Albany International Airport, which receives over 120 flights
daily from all major airlines. DMI is arranging shuttle service to and
from the airport.
One unique feature
of the conference will be the opportunity
for several unique and exciting organized
recreational activities on Tuesday afternoon at the Equinox.
Activities include an off-road GPS driving challenge, falconry (additional
fees apply), and mountain biking and hiking on a 2,300 acre preserve (bikes
are available at no charge).
This year's conference
is taking on the important and challenging topic of measuring the role
of design and design management in achieving sustainable business success.
A portfolio of experts will address seven key categories from multiple
points of view. Attendees will gain valuable insight through key speakers.
Here are just a few
of the topic presentations:
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Searching
for Excellence in Design
Prof. Dr. Peter Zec, President, red dot |
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Philips Design: Our Journey Towards Sense and Simplicity
Clive Roux, Senior Director, Philips Design |
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Trust me, I’m a Designer
Harry Rich, Deputy Chief Executive, Design Council (UK) |
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Measuring
Relationships Between Intangibles and Financial Outcomes
Pamela Cohen, PhD, Partner, Predictiv LLC; Co-author, "The
Invisible Advantage" |
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Brandjam: Humanizing Brands through Design
Marc Gobé, Chairman & CEO, Desgrippes Gobé
Group |
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Please visit www.dmi.org
for complete program, schedule,
and registration information for this prestigious event.
Conference
Sponsor:
DMI
Review Download of the Month
Measuring
Success: Using Consumer Research to Document the Value of Package Design
By Scott Young, President,
Perception Research Services
From the Design Management Review, Vol. 17, No. 2, Spring 2006
How a product is
perceived visually and tactilely can significantly influence competitiveness
and sales. The difficulty is distilling the marketplace impact of a particular
design. Scott Young comments on research techniques that do not work and,
more valuably, identifies others that do, indeed, reveal the subtle relationships
between package design and the choices consumers make.
Starting with
this article, you can join online discussions on this topic!
Access
article and join the discussions
The
Design Leadership Series Online Seminars
Sponsored
by Microsoft
DMI's
popular new program of online seminars continues with three offerings
this fall, brought to your desktop through Microsoft Live Meeting. You
may participate with your team in a conference room, making this a very
cost-effective educational experience. The lectures generally last one
hour, followed by a question and answer period.
The
Post-Industrial Economy: Design for Sustainability & Profit
Tuesday,
September 12, 2006, 1:00pm EST
With Gianfranco Zaccai, President & CEO, Continuum
We
are well into a post-industrial age and it is becoming ever clearer that
sustainability is not only a moral imperative, but good business. In fact,
companies such as General Electric and British Petroleum have identified
sustainability as a core mission. In the future, truly inspiring design
will be that which provides users and consumers with greater experiences,
while taking away unnecessary material and complex information.
More
information
Creating
Business Value Through Interaction Design
Tuesday,
October 10, 2006, 1:00pm EST
With Bill Hill, Founder and President, MetaDesign, San Francisco
Using the lens of
employees, customers and shareholders, we will explore creating and measuring
the value of branded interaction experiences for companies ranging from
startups to global technology companies. This will be both a strategic
overview of creating business value through design, and a tactical focus
on companies that are achieving success through the creation and implementation
of useful, usable, and desirable interaction experiences.
More
information
Coming
on November 14: Jeremy Kaye, Creative Director, Ziba Design, Inc.
International
Conference on Strategic Innovation and Creativity in Brand & Design
Management
Seoul,
Korea
November 29, 2006
Co-Sponsored by:
Design and Brand Management Society
Institute for Industrial Policy Studies—Brand Management Institute
The call for papers
for this important international conference has brought in a strong response,
and as a result DMI is looking forward to a successful forum for exchange
of ideas and best practices among participants from around the world.
The proceedings and results from this event will help participants better
understand ways to manage the design management and innovation process.
Individuals from
businesses, government agencies, academia, or other parties are all invited
to register for this event. The program will consist of a keynote presentation,
panel discussions with key opinion-formers in the field, program tracks,
and poster sessions. Please visit www.dmi.org for program, registration,
and hotel information.
DMI
Seminar Update
Creating
the Perfect Design Brief
September 14-15, 2006, Philadelphia, USA
Taught by Peter Phillips, Design Strategy Consultant
A well-crafted design brief can function as a contract, an easy-to-follow
road map for the entire design process, and an invaluable tool for securing
project approval at the end of the process.
More
information
Strategies
that Transform Brands
September 28-29, 2006, Seattle, USA
Taught by Scott Lerman, Partner, Lucid Brands
Scott Lerman will provide an insider's perspective behind some of the
most transformational brand programs of the past decade, and share a proven
framework for brand development and stewardship.
More
information
Thomas
Lockwood to be a Keynote Speaker at 2006 Shanghai Biennial
DMI President Thomas
Lockwood, PhD, will be a keynote speaker at the 2006 International Design
Conference, Shanghai Design Biennial, to be held September 14-16, 2006
in Shanghai, China. Dr. Lockwood is among an elite group of international
speakers focused on building a platform in the field of design by exchanging
ideas and research about design success, design strategy and design management.
Lockwood will address “Design Leadership = Integrating Business,
Design and Innovation.” For more information about the Biennial,
visit sdb.sstec.com.cn.
DMI
Professional Interest Areas: An Online Resource
DMI
has extensively updated the nine Professional
Interest Areas that are hosted on www.dmi.org. This important
resource focuses on topics of interest in design and management, and includes
free downloads of articles from the Design Management Review, DMI News & Views, and the eBulletin; plus book reviews,
links to related DMI events and publications, and more.
Professional
Interest Areas
Academic/Education
Brand/Corporate
Identity
Client/Consultant
Relationships
Industrial
Design
Innovation/Creativity
Package
Design
Research
Strategy/Process
Website/Interaction
Design
Look for future improvements
to the Interest Areas in the coming months, including more article downloads
and discussions on articles and topics.
New
DMI Online Calendar
The DMI website now has a new calendar that lists both DMI events and other important international design-related
events. Bookmark this page and visit it regularly!
Designing
with Renewable Energy Conference
September 12, 2006, London, UK
Info: www.ajplus.co.uk/conferences
Design
Times Square: The Urban Forest Project
September 13, 2006, New York City, USA
Info: urbanforestproject.org
ThinkAbout
'06
September 13-14, 2006, Baltimore, USA
Info: www.strategichorizons.com/thinkabout
International
Design Conference, Shanghai Design Biennial 2006
September 14-16, 2006, Shanghai, China
Thomas Lockwood, PhD, DMI President, will be a featured speaker at this
event.
Info: sdb.sstec.com.cn/_en/index.htm
Shrinkage
Worldwide Award
Deadline: September 15, 2006
Info: www.shahneshinfoundation.org
iF
concept award product 2007, iF International Forum Design Gmbh
Deadline: September 15, 2006,
Hannover, Germany
Info: www.ifdesign.de
IDSA 2006 National Conference and Education Symposium
September 17-20, 2006, Austin, Texas, USA
Info: www.idsa.org
Icograda Colloquium on Virtual Design Archives
September 21 - 22, 2006, Pretoria, South Africa
Info: www.icograda.org
2006
World Industrial Design Fair
September 23-25, 2006, Ningbo, China
Info: www.widfair.com
Fifth
Conference on Design and Emotion
September 27- 29, 2006, Gothenburg, Sweden
Info: www.de2006.chalmers.se
Innovate
by Ecodesign Conference
September 28, 2006, Lyon, France
Info: www.centredudesign.fr
Entering
the Evacuated Field: Inspiring Strategies and Businesses
September 29, 2006, Zollverein School of Management &
Design, Essen, Germany
Info: www.zollverein-school.de
BIO20
- 20th Biennial of Industrial Design
October 5-November 5, 2006, Ljubljana, Slovenia
Info: www.icsid.org
NeoCon
East: Inspiring Solutions for the Design and Management of the Built Environment
October 11-12, 2006, Baltimore, USA
Info: www.merchandisemart.com/neoconeast
CONNECTING
07 World Design Congress—Connecting to People and to Ideas
October 17-21, 2006, San Francisco, USA
Info: www.idsa.org
The
2nd International Conference for Universal Design in Kyoto 2006
October 22-26, 2006, Kyoto, Japan
Info: www.ud2006.net
Gain:
AIGA Business and Design Conference
October 26-28, 2006, New York City, USA
Info: gainconference2006.aiga.org
PRINT's
International Art and Commerce Design Review
Deadline: October 31, 2006
Info: www.printmag.com
2006
Design Research Society International Conference
October 31, 2006, Lisbon, Portugal
Info: www.iade.pt/drs2006
Barcelona
Business Design Week 2006
Featured speakers include Peter Phillips presenting the Spanish language
version of his book, Brief de Diseño
November 6-10, 2006
Info: www.bcd.es
Future
Design Days: The Sixth International Design Festival and Conference
November 13-14, 2006, Stockholm, Sweden
Info: www.futuredesigndays.com
Guangzhou
Design Week 2006
November 22-December 2, 2006, Guangzhou, China
Info: www.gzdesignweek.com
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