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Home > DMI Publications > DMI News > Past eBulletins > October 2007

October 2007 eBulletin

DMI has Moved!

DMI has just moved to new, more centrally located offices in downtown Boston, across the street from one of Boston's key historic sites and within easy location of public transportation, the business district, and key cultural landmarks. The same phone numbers and email addresses make staying connected with us easy. Our new address:

DMI
101 Tremont St., Suite 300
Boston, MA 02108
617-338-6380
Fax: 617-338-6570
Email: dmistaff@dmi.org

Design|Value
DMI Singapore 07 Conference
November 28-29, 2007
Grand Hyatt Singapore
Event Partner: DesignSingapore Council

Building business value through design is a business imperative. In fact, well-managed design has the power to build brands, create innovation, enable strategy, and ensure customer satisfaction.

At this conference we will present the latest expert thinking and know-how to leverage the value of design. With an outstanding portfolio of international thought-leaders we will address relevant issues and solutions for consumer, business-to-business, and consulting organizations. Speakers and panelists will present best of class design leadership strategies, techniques and solutions from a wide variety of industry perspectives.

Speakers:

• A Brand Born Out of the Internet
  BanY.J, CEO, Stikfas
• Ya Kun—Designing Tradition for Today’s Customers
  Adrin Loi, Chairman, Ya Kun International
• Humanizing Brands through Emotional Design
  Judd Harner, Chief Operating Officer and President, Desgrippes Gobé Group
• Experience Virtuosos | Culture Change Agents
  Surya Vanka, Senior Manager, User Experience, Microsoft Corporation
• Finding the Market’s Sweet Spot
  Lee Green, VP, Brand and Values Experience, IBM
• Building Leadership Brands by Design
  Jerry Kathman, President/CEO, LPK, Inc.
• The Digital Landscape
  Simon Waterfall, President D&AD; Creative Director, POKE
• Kwon Cjan Ho, Managing Director, Design Services, Banyan Tree Hotels and Resorts
• Panel Discussion
  Moderator: Christine Jane Moody, Managing Director, Moody Design Pty. Ltd.
  Tan Kia Tong, Chief Technology Officer, OSIM International Ltd.
  

This conference is organized with the cooperation of the DesignSingapore Council as part of the Singapore Design Festival 2007: Always a Better Way. First held in 2005, the festival celebrates and promotes design as a driver of the new economy, and provides a gateway to Asia's design community, and Asia to the world.

Please visit the DMI website for current information about this gathering of thought-leaders from around the world.

International Conference on Managing Design in Global Environments
Organized by KIDP (Korea Institute of Design Promotion)
In Collaboration with DMI

Coex Grandballroom
November 30, 2007
Seoul, Korea

KIDP, in collaboration with DMI, will hold an international conference in Seoul, Korea. Keynote speakers in the conference include Dr. Thomas Lockwood, President of DMI, and Professor Alison Rieple, University of Westminster. The conference will be a forum for the exchanges of ideas and best practices among academics and practitioners from across the world. Proceedings will help participants better understand ways to manage the design management and innovation process in the global and digital era.

We are seeking submissions of a broad range of papers within the overarching theme of globalization of design and design management, including those focused on theory-building and empirical research as well as case studies. Best papers of the conference will be published in a special issue of the DMI Academic Journal.

The DMI website has complete information about the conference and the paper submission guidelines.

Call for Papers: International DMI Education Conference
Design Thinking: New Challenges for Designers, Managers, and Organizations
April 14-15, 2008
ESSEC Business School, Paris, France

The Design Management Institute (DMI, Thomas Lockwood), in collaboration with Lancaster University (UK, Rachel Cooper), ESSEC Business School (FR, Hervé Mathe, Brigitte Borja de Mozota) and SDA Bocconi School of Management (IT, Gabriella Lojacono) are inviting researchers and practitioners from all fields to submit paper proposals to the International DMI Education Conference. The conference will be held just prior to DMI's 12th DMI European International Design Management Conference, which will run April 16-18, 2008 in Paris.

The conference committee, chaired by Thomas Lockwood, is interested in papers that contribute to theory building, provide examples of empirical research, or use case studies to illustrate how, when and why designing turns into an organizational asset and a tool for managers. This conference is open to members from academia, business, government agencies, and other researchers and practitioners whose work relates to the topic of design in the organization. The best papers of the conference will be published in a special issue of DMI Academic Journal.

For consideration, please e-mail your 1,000-word abstract proposal by December 7th, 2007, to s.junginger@lancaster.ac.uk. Authors will be notified of accepted proposals in early January and will have until April to develop a full paper of 4,000 to 6,000 words. 

DMI's 32nd International Design Management Conference Update

Over 170 attendees participated in “Thinking Ahead,” DMI’s 32nd International Design Management Conference, held September 23-26 in Williamsburg, Virginia. Design professionals and thought leaders discussed the current and future state of design management.  Share your own thoughts on what the future holds on our blog. A photo gallery, directory, video presentations and updates will be posted soon.

Upcoming Seminars

Strategies that Transform Brands
Scott Lerman, Founding Partner, Lucid Brands
October 18-19, 2007, Chicago, USA

Scott Lerman provides proven frameworks for brand development and stewardship based on his work across industries and global markets.
Complete information

The Trendmaster’s Guide to Great Design
Robyn Waters, President, RWTrend
Gary Springer, President, SpringWater, LLC
November 1-2, 2007, Seattle, USA

This seminar is appropriate for anyone interested in learning how to understand the art of trend and connect to the hearts and minds of their customers.
Complete information

Strategies for Designing Meaningful Brand Experiences/
Producing Happiness by Design
Dave Norton, PhD, Principal, Lead Strategist, Stone Mantel
November 8-9, 2007, Cincinnati, USA

This special session will offer the synergy of two seminars by Dave Norton. Engaging individuals in meaningful experiences is a powerful means of creating new value. Understanding how people experience happiness helps you innovate to build better brand value and loyalty.
Complete information

Learning to Lead: A Guide to Nurturing Our Innate Leadership Skills
Maureen Thurston, Principal, ACCESS International
November 15-16, Boston, USA

Through readings, assignments, discussions and experience-based exercises, this seminar provides participants with specific tools that will transfer leadership skills into effective practice.
Complete information

DMI Review Download of the Month
Design Management: Future Forward
By Mary McBride, Partner, Strategies for Planned Change
From the Design Management Review, Vol. 18, No. 3, Summer 2007

From an academic perspective, design management has matured into a recognized and valued discipline. Complementing the reality, businesses and professional organizations increasingly champion design expertise as vital to strategic success. Mary McBride believes this trend will continue, especially as design managers respond to new challenges in such arenas as sustainability, resource management, and product and service liability.
View the article

Viewpoints
Defining the New Singularity
Exploring the next level of convergence: between hardware and software, information and object, human and technology
By Mark Rolston, Senior VP of Creative, frog design

Mick Jagger is a beautiful man. That’s not to say he’s good-looking; one can’t overlook that large mouth, those slightly off-kilter eyes, that slur. Neither is it simply a matter of his being a rock star, though that’s certainly a part of it. He has neither the most beautiful face nor the most beautiful voice, the best style nor the best music. But what he does offer is an uncompromising singularity, a fully embodied personality that draws us, inevitably, towards him.

Let’s call this the Mick Jagger Phenomenon. It can be found in most things we call beautiful. Looking at Jagger, you don’t see a hybrid set of choices and opinions; you don’t sense an amalgamation of different views. He is who he is. You feel that there’s a distinct core identity from which it all radiates – and that singularity is his beauty. That singularity is beauty.

And it is this quality that we, as designers, must capture in our products.
View the complete article