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Managing Design: Directions in British Education
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Vol. 4, No. 3, Summer 1993
Rachel Davies Cooper, Research Fellow, University College Salford and the University of Salford, Head, Research Unit, Centre for Design Manufacture and Technology, University of Salford, UK
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If the long-term objective is to make the management of design a routine aspect of doing business, then education initiatives have to be part of a broader design-management strategy. Rachel Cooper explains how, since the early 1980s, leadership in the academic arena has emerged in England. There, among other government-supported efforts, design-management courses and curricula have been developed at both the graduate and undergraduate levels, a design-management research database has been assembled, and in-company training seminars have been funded.
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