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Academic/Education: Past Articles |
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Why Johnny Can’t Read Design
DMI Viewpoints
Stephen Megargee asks why isn’t business educated? If this is so, what is business doing about it? It realistic for design to take up the responsibility for business’ education?
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Today’s Design Challenge: Creating Effective Platforms to Support New Market Strategies
DMI Viewpoints
Ron Sanchez explains what a platform is and summarizes some important ways in which creating a platform may change some of the traditional objectives of product designers.
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Responding to the Economic Downturn: Exploiting the Value of Design Management Education
DMI Viewpoints
If the professional management of design is a key contributor to corporate success, the prosperity of design consultancies, and in-house teams, then in times of economic downturn it becomes a matter of survival.
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