Topic

B-school business strategy vs. D-school business strategy

• Defining strategy, tactics, and challenges

• Frameworks for evaluating b-strategy vs. d-strategy

• Describing experience design

Six Case Studies

• Thinking about six very different companies and their business challenge

• Large group discussion of frameworks

Lunch
 

Discover, Define, Demonstrate, & Act

• Developing a methodology for solving business challenges

• A case study walk through d-strategy methodology

• Large group exercises

You Try It

• Small group exercises to solve for a challenge and develop a d-school methodology

• Presentation of approach for discussion and review

Topic

Tactics and Tools

• Presentation of big challenge

• Introduction of tactical stimulus to solve the challenge

• Small groups exercises to create tactics

Step by Step

• A detailed walkthrough of a major case study and the impact on the organization

• Q/A

Class Project

• One or two participants put forward a challenge

• Small groups develop a methodology

• Methodology review and direction provided by facilitators

One on One Time