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Featured Speaker
Identity, Quality, and Price
Stefano Giovannoni, Giovannoni Design
In the critical context that we are now facing, organizations should best optimize their know-how at creating new strategies and products which succeed in optimizing their character related to identity, quality, and price. Products have to regenerate themselves, expressing transversal values and emotional contents related to the specific feeling of the particular moment where the customers will be more and more prepared and conscious. Stefano Giovanni shares his electric ideas on capturing customers’ hearts and attention.
Biography: Stefano Giovannoni
Stefano Giovannoni was born in La Spezia in 1954, and graduated in Architecture in Florence in 1978. He lives and works in Milan. From 1979 to 1991, he taught and conducted research at the Florence Faculty of Architecture. He has been a master professor at Domus Academy in Milan, the Università del Progetto in Reggio Emilia, and professor of Industrial Design at the University of Architecture in Genova.
He works as an architect, interior and industrial designer specializing in plastic products. He has collaborated with companies such as Alessi, Cedderoth, Deborah, Fiat, Flos, Hannstar, Helit, Henkel, Kokuyo, Inda, Laufen, Lavazza, Magis, Oras, Oregon Scientific, Seiko, Siemens, 3M, Toto, Ntt Docomo, Veneta Cucine, Amore Pacific, etc.
He has designed very successful commercial products, including the Girotondo and Mami series for Alessi; a vast range of plastic products, Il BagnoAlessi; as well as the Bombo series for Magis.
In 1980, he won the Shinchenchiku Residential Design Competition award, judged by Kisho Kurokawa, and the Concorso per una Piazza a Santa Croce sull’Arno award. In 1985, he won the second prize at the Shinchenchiku Residential Design Competition, judged by Tadao Ando. In 1989 he won the Concorso per la ristrutturazione del centro storico di Castel di Sangro together with A. Branzi and R. Buti. In 1991, he designed the Italian Pavillon at the exhibition Les Capitales Europeennes du nouveau design at the Centre Georges Pompidou.
His projects received the Design Plus award at the Frankfurt Fair-Ambiente in 1994, 1996, and 2003; the 1997 100% Design award in London; the Forum Design Hannover award in 1999; the ISH 2003 award; and have been selected for Compasso d’ oro in 1996 and 1998. His works are part of the permanent archive of Centre Georges Pompidou and the MOMA collection (New York).
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