Featured Speaker
Design Process: Sustainable Services for Milan, 2030
Luca Buttafava, Partner, Interaction Design Lab
Is there a plan for a sustainable Milan in 2030? Luca Buttafava of Id-Lab predicts a truly innovative Plan of Services, starting from the verifiable critical conditions characterizing any contemporary metropolis. In the projects that Id-Lab develops, design is treated as a theoretical and practical working method. Their plan envisions creating a project model—including a design philosophy of urban planning that incorporates political and sectorial actions. Instead of the logic of the “product," design replaces the logic of the "process," beginning from the answer to the real need.
Biography: Luca Buttafava
Luca Buttafava recerived a degree in architecture at the Polytechnic University of Milan, and received his license to practice as an architect. In 1996, he attended the Interaction Design Course at the Domus Academy in Milan. He worked there for ten years, after traveling for work in Korea and Japan. In previous years, he had developed considerable experience in the field of computer animation graphics and in CAD/CAM, both in Italy and in Great Britain.
In Milan, at Domus Academy, for the first three years he developed experience in the DARC (Domus Academy Research Center) as a senior researcher, and then began teaching and working as supervisor of advanced Masters programs in the fields of industrial design, interior design, architecture, automotive design, interaction design, media space, and service design. He is also coordinator of the Prototype Workshop and director and planner for Domus Academy events (www.domusacademy.it).
Buttafava also teaches in other Italian and international institutes, and since 2001 he has worked extensively with the Polytechnic University of Milan, in the Design Department as a professor of Communication and Media Integration; as director of the Metaproject Workshop of the Processes and Methods of Design sector, as well as for the Fashion Design Workshop in the Industrial Design for Fashion sector (www.design.polimi.it).
In 2008, he become a member of NABA (Nuova Accademia di Belle Arti) as a Special Programs Coordinator in Milan, managing programs in the International Department for Semester and Summer Session, plus short courses and special programs (www.naba.it).
A partner of Id-Lab, his most recent team project is Venezia [exhibition] Architecture Biennale. Id-Lab has been invited to take part in the 11 Mostra Internazionale di Architettura, Out There: Architecture Beyond Building. Id-Lab’s installation is inside the Padiglione Italia as a part of the Experimental Architecture section (http://www.interactiondesign-lab.com/project.php?progetto_id=96&categoria_id=3).
Buttafava is a prolific professional with his own studio (www.intersezioni.net). He has served on numerous Italian and international award juries. He paints, does ceramics, builds and creates, and dreams incessantly.
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