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Keynote
Speaker |
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Totally Designed
Patrick le Quément, Senior Vice President, Corporate Design, Renault (France)
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| Patrick le Quément |
In his keynote address, Patrick le Quément will present the design management strategy that he has pursued over the last 20 years as head of Renault Corporate Design. He will explain the meaning of the three keywords—Will, Total, and Values—that have been at the heart of the transformation of Renault into a design- led company.
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