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Featured Speaker

The Future is Bright for Design

Verena Kloos, President, BMW Group DesignworksUSA

 

Verena Kloos
Verena Kloos

Design has been identified as one of the most critical success factors and differentiators in the purchasing decision of one product over another from a consumer’s perspective. In the future, the visual-tactile literacy of designers, paired with thorough business knowledge, will expand beyond what conventional design consultancies can offer. Verena Kloos will provide insightful ideas and solutions for a business environment that is driven by the inevitability of an increasing pace of change.

 

The Video archive of this session is available online to DMI Members.

 

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