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The 11th European International Design Management Conference
14–16 March 2007
Copenhagen Marriott Hotel
Copenhagen, Denmark
This schedule is tentative
and subject to change. It was last updated on 8 February
2007.
| Wednesday 14 March 2007 |
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12:30-14:00 |
|
Conference Check-in |
14:00-14:15 |
|
Welcoming Remarks by Thomas Lockwood, President, DMI |
14:15-14:25 |
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Introduction by Christian Scherfig, Managing Director, Danish Design Center |
14:25-14:45 |
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Danish Design Policy
Bendt Bendtsen, Danish Minister for Economics and Business Affiairs |
14:45-15:10 |
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A Portrait of Danish Design Companies and Designers
Janus Krarup, Director, National Agency for Enterprise and Construction |
15:10-15:30 |
|
Break |
15:30-16:30 |
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The Metrics of Meaning: Improving the Design of Meaningful Experiences
Darrel K. Rhea, Chief Executive Officer, Cheskin |
16:30-17:30 |
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Group Excercise |
18:30-19:30 |
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Reception at The Danish Design Center |
18:30-19:30 |
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Dinner at The Danish Design Center |
| Thursday 15 March 2007 |
|
9:00-10:00 |
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The Business Imperative for Return on Investment Measurements in Design
Jerome Kathman, President/CEO, LPK |
10:00-10:30 |
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Break |
10:30-11:30 |
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From Product Desire to Service Envy
Lavrans Løvlie, Founding Partner, Live|Work |
11:30-12:30 |
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How the Value of Design is Measured in the Danish Train Business
Pia Bech Mathiesen, Director of Design, Danish State Railways |
12:30-14:00 |
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Lunch |
14:00-15:00 |
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If You Can't Count It, It Isn't Real: Design Performance in the Automotive Business
Han Hendriks, Vice President , Johnson Controls GmbH
Roderique Duell, Operations Manager for Marketing and Design, Johnson Controls GmbH |
15:00-15:20 |
|
Break |
15:20-16:20 |
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Bridging Eastern and Western Values: Applying a Holistic Approach to Design Management
Cathy Huang, President, China Bridge International (CBI) |
16:20-17:00 |
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Trust Me, I’m A Designer
Harry Rich, Deputy Chief Executive, Design Council |
17:30-19:00 |
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Design Studio Tour |
19:00-20:00 |
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Reception at Ny Carlsberg Glyptotek Art Museum |
| Friday 16 March 2007 |
|
9:00-10:00 |
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The Dirty Battle
Hartmut Esslinger, Founder, frog design inc |
10:00-10:30 |
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Break |
10:30-11:15 |
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Helly Hansen: Design as a Tool to Rejuvenate a Global Brand
Hans Gunleiksrud, Global Brand Manager, Helly Hansen |
11:15-12:15 |
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Design as A Strategic Element
Lise Kingo, Executive Vice President, Chief of Staffs, Novo Nordisk A/S |
12:15-1:15 |
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Lunch |
13:15-14:15 |
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The Future is Bright for Design
Verena Kloos, President, BMW Group DesignworksUSA |
14:15-15:15 |
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Maximizing Impact through Integrated Design Programs: Adding Value to a Brand through Consistent Identity Design and Implementation
Per Holmen, Global Brand Identity Manager, Carlsberg Breweries
Bo Linnemann, Founder/Creative Director, Kontrapunkt A/S |
15:15 |
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Closing Remarks by Tom Lockwood, President, DMI |
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