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| Grand Ballroom, Grand Hotel Krasnapolsky |
The 10th European International Design Management Conference
March 29-31, 2006
Grand Hotel Krasnapolsky
Amsterdam, The Netherlands
This schedule is tentative
and subject to change. It was last updated on January 9th,
2006.
| Wednesday, March 29, 2006 |
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| 12:30 - 15:00 |
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Conference Check-in |
| 15:15 - 16:30 |
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Keynote Presentation: A Question of Choice
Stefano Marzano, CEO & Chief Creative Director, Philips Design |
| 16:30
- 17:30 |
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Opening Discussion and Group Activity |
| 17:30
- 17:45 |
|
The Rough Guide to Dutch Design
Lucie Huiskens , Deputy Director, Program Manager Economic Development, Premsela, Dutch Design Foundation |
18:30
- 19:30 |
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Reception sponsored by BNO, DMN, and Premsela |
| Thursday, March 30, 2006 |
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9:00-10:00 |
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Design Leadership: A Commercial Imperative
Raymond Turner FCSD, Principal, Raymond Turner Associates—Design Leadership Consultant |
10:00-10:30 |
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Break |
10:30-11:30 |
|
The Design Game: Designing Brand Identities for the Olympics and Commonwealth Games
Richard Henderson, Managing Partner, CBX Asia, CBX a Colemanbrandworx Worldwide Partnership LLC |
11:30
- 12:30 |
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Deep Dive Discussions |
11:30
- 12:30 |
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Leadership Forum: Why Design Is not an Added Value
Philippe Picaud, Design Director, Decathlon |
11:30
- 12:30 |
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Leadership Forum: Signposts for the Next Decade
Andrea Cooper, Head of Design Knowledge, Design Council |
12:30-14:00 |
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Lunch |
14:00-15:00 |
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Task Number One: Designing the Differences
Mario Trimarchi, Principal, FRAGILE
|
15:00-16:00 |
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Designing an Identity for Continuous Change
Christine Hesse, Principal, Hesse Design, GmbH
Carl Pfeffer, Member of the Board, Zapp AG |
16:00-16:30 |
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Break |
16:30-17:30 |
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Design as a Process
Christoph Böninger, President, designafairs Europe |
18:30-19:30 |
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Reception sponsored by Heineken at the Heineken Experience Brewery |
| Friday, March 31, 2006 |
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9:00-10:00 |
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Myth-Busting Design Leadership: A Self-Critical Exploration of the Actual Status
Tim Selders, Director & Co-Founder, PARK advanced design management
Paal Smith-Meyer, Creative Director, Concept & Design, LEGO |
10:00-10:30 |
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Break |
10:30-11:30 |
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Design Leadership in a Climate of Corporate Responsibility
Rachel D. Cooper, Ph.D., Professor of Design Management, Adelphi Research Institute for Creative Arts and Sciences, University of Salford |
11:30
- 12:30 |
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Deep Dive Discussions |
11:30
- 12:30 |
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Leadership Forum: Applied Innovation: Beyond R&D, Design and Marketing
Jose Manuel dos Santos, Account Manager, NODE PARTNERS SA |
11:30
- 12:30 |
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Blogging for Design Leadership: What Corporate PR Can't Tell!
Ralf Beuker, Principal, Strategy Coaching |
12:30-14:00 |
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Lunch |
14:00-15:00 |
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More Than a Fresh Lick of Paint: Great Relationships Build Great Brands
Pat Kinsley, Director, Neworld Associate |
15:00-16:30 |
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Deep Dive Discussions Wrap-up |
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