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Brand Conference
 

Program

 

 

Sustaining Brand Assets in Complex Times

14th International Corporate/Brand Identity Conference

 

May 5-7, 2002

Crowne Plaza Toronto Centre

Toronto, Canada

 

Overview

Toronto Skyline
 

Doing more with less has always been a challenge. However, this year it is a mandate for design managers executing their brand-shaping responsibilities. All investments and actions to sustain brand assets must be based on careful thought, and applied strategically. New approaches are emerging and old standbys are being re-thought to meet the complexities of 2002. Presentations will range from a look at the messages individuals send out creating their “personal brand” to the complexities of global brands.

During these challenging times, learning effective strategies from seasoned leaders is essential for survival. DMI conferences bring these leaders together to share insights and information that lead to effective solutions. This forum is extremely effective in building a network of knowledge that contributes to individual and organizational success.

 

Join us in Toronto for this annual event.

"Diversity’ is the one word I can use to describe this conference. Diversity of attendees, presentations, and thinking. The conference has provided me with the food for thought that translates into new approaches and opportunities for solving Corporate/Brand Identity issues at my corporation."

-Joe Merlo, Communications Planner, Eli Lilly and Company

"This conference is on top of my list for new inspiration and insights. There are other opportunities to hear great speakers, but DMI has created the best atmosphere to stimulate in-depth discussions with professionals, that often become friends."

-Fennemiek Gommer, Managing Partner, SCAN Management Consultants

 

"Regular visits to DMI’s annual Corporate/Brand Identity conference are an essential part of my ongoing professional development. The quality of the attendees creates a global benchmark for me, and the exchange of views and experiences regularly influence Alloy’s corporate vision of best-practice in ID-product identity work."

-Gus Desbarats, Chairman, Alloy: Total Product Design

Who Should Attend?

DMI conferences provide a valuable forum for senior executives and academics from all over the world to meet, discuss, learn, and share a wealth of knowledge from their corporate, consultant, and institutional backgrounds

 

Participants bring a high level of authority and expertise as well as an ability to learn from and share with their peers, creating a network of individuals deeply invested in the future of design management.

 

Sponsors

Supporting Sponsor

 

   

 

Participating Sponsor

Spencer Francey Peters

 

Contributions from these sponsors are important in enriching DMI programs.