Last year’s Re-Thinking … Design conference was a huge success for DMI and the Design community. Top thought leaders on Design Thinking generated deep, insightful conversations that moved the definition of the subject forward. Veteran attendees declared that it was one of the best, most stimulating DMI conferences ever.
Due to the demand created by last year’s success, we are doing it again … and this time, taking it up a level and also looking to the future. Returning are our influential co-chairs to host the event, Roger Martin, author of the acclaimed new book, The Design of Business: Why Design Thinking is the Next Competitive Advantage, and Darrel Rhea, well-known author and design opinion leader.
DMI’s Design/Management Thinking conversational-format conference will move beyond philosophical arguments on Design Thinking: it will grapple with the real changes in the expectations that all types of organizations are beginning to have about Design’s potential level of contribution—and the implications for you as a professional. What do you need to learn to take advantage of the shift in the definition of Design? What’s coming next? Bring your own questions and issues to the conversation and raise points what you find meaningful in this important discussion.
Agents and Transformers:
A cast of world-class thinkers will drive the dialogue about how Design is changing. Content will include leading-edge practices from the point of view of executives who are applying Design Thinking to transform their organizations. Corporate design managers will talk about whether their role is really changing or not. We’ll hear from the best in both the Design world and business and design education as they discuss what is changing in the field, and the dramatic response from academic institutions. And, we’ll illuminate how the new thinking is changing the face of social innovation with some front-runners doing large scale experiments.
This is your opportunity to get in on the up-to-the-minute dialogue on the change in design, and to add your own voice. You will be engaged, challenged, and inspired by this must-attend event for Design Leaders!
Investment for your future:
The world is changing faster than ever, and so too, the expanding influence of Design and Design thinking to solve wicked problems… For two intense days, gain provocative points-of-view, understanding, and revitalizing tools to challenge, innovate and Re-design the future of your business strategy.
DMI in San Francisco:
This year’s event will be held in the stylish and elegant W San Francisco hotel, located in the heart of the SoMa district, next to the San Francisco Museum of Modern Art and across from the beautiful Yerba Buena gardens. Come ready to explore and experience!
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