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Design/Management Europe 15 - 18-19 May 2011, Felix Meritis, Amsterdam, The Netherlands
 

Scale and Sustain

How to educate the creative thinkers of the future? How to ensure that design can scale to the degree necessary to make the impact we all know it can have on the world at large?

DESIGN THINKING EDUCATION

Sarah Stein Greenberg, Managing Director, Hasso Plattner Institute of Design at Stanford University

 

Sarah Stein Greenberg
 

Sarah Stein Greenberg
 

The Stanford d.school has grown explosively since its first class was offered in 2004. What’s bringing so many analytically-oriented students to the design thinking table? What’s driving their hunger for creative problem-solving education? The answer is not totally clear and may never be, but Sarah will share some provocative stories of student transformation and how students are becoming catalysts for further adoption of design thinking.

Sarah Stein Greenberg Bio

PROTOTYPING A SCALAR METHOD

Jamer Hunt, Director,Transdisciplinary Design, Parsons The New School for Design

 

Jamer Hunt
 

Jamer Hunt
 

Problems such as urban transportation, disaster relief, and sustainable development are becoming so tangled, global, and diffuse that it challenges designers' ability to respond effectively. This presentation will outline the design of an analytical and generative design method that utilizes shifts in scale to catalyze innovation within seemingly unmanageable complex issues.

 

Jamer Hunt Bio

COLLABORATIVE CONSUMPTION—AND BEYOND

Roo Rogers, President, Redscout Ventures; co-author Collaborative Consumption

Cameron Tonkinwise, Associate Dean for Sustainability, Parsons The New School for Design

 

Roo Rogers
 

Roo Rogers
 

  Cameron Tonkinwise
 

Cameron Tonkinwise
 

Much has been written about emerging economic systems based on principles of sharing. In this discussion, Cameron Tonkinwise, associate dean for sustainability at Parsons the New School for Design, and Roo Rogers, co-author of the book Collaborative Consumption, take stock of how far we've come—and outline how far we yet have to go. They'll also discuss the role of design both within this new space—and the ways in which the design of products for shared use, the service design of reputation currencies, and the business design of safe systems are vital in order for businesses to scale successfully.

 

Roo Rogers Bio
Cameron Tonkinwise Bio

CREATE IMPACT. GET A SEAT AT THE TABLE.

Claudia Kotchka, Innovation Advisor; Former Vice President of Innovation, P&G

 

Claudia Kotchka
 

Claudia Kotchka
 

For Design to deliver broad-scale impact, design managers need a seat at the table. They need to be part of the leadership that is making the decisions that set the strategy and future plans for the business. Claudia will share ways to achieve this based on her experiences at P&G and from advising other Fortune 500 companies.

 

Claudia Kotchka Bio

SCALING INNOVATION THROUGHOUT BUSINESS—AND THE WORLD

Brian Quinn, Associate Partner, Doblin, Inc.

Ryan Pikkel, Design Strategist and Researcher, Doblin, Inc.

 

Brian Quinn
 

Brian Quinn
 

  Ryan Pikkel
 

Ryan Pikkel
 

Back in 1998, Chicago-based innovation consultancy Doblin developed the Ten Types of Innovation. Since then, this deceptively simple framework has helped thousands of companies to think about their innovation activities in a new light, illuminating potential opportunities and framing useful ways to develop new ideas. Of course, a lot has changed in the past 15 years. Doblin consultants Brian Quinn and Ryan Pikkel offer a sneak peek into a year's worth of work to update the system for the 21st century economy. (Don't worry, there are still ten types.) Be the first to see the all-new version of a tool you can use on each and every innovation and design challenge.

 

Brian Quinn Bio
Ryan Pikkel Bio

Put the Homeless in Fat Suits.  Audacity & Innovation Across Cultures: Some Notes From the Field

Christopher Robbins, Public Artist, The Ghana Think Tank

 

Christopher Robbins
 

Christopher Robbins
 

Christopher will discuss the ways cross-cultural collaboration can spur innovation, bringing together lessons-learned and strategies culled from his projects in public art, design, and direct action in the Fiji Islands, West Africa, former Yugoslavia, and New York City. Much of the talk will focus on The Ghana ThinkTank, a worldwide network of think tanks that is essentially “Developing the First World,” implementing Third World Solutions to First World Problems, whether they seem impractical, embarrassing, frightening, or brilliant.

 

Christopher Robbins Bio

METRO DESIGN STYLE: RE-IMAGINING MICROSOFT FROM THE INSIDE OUT

Samuel Moreau, Director of User Experience, Windows, Windows Live, Internet Explorer

 

Samuel Moreau
 

Samuel Moreau
 

Over the past few years, Microsoft has been undergoing an internal evolution in how we engineer our products. By weaving classic graphic design, typography and motion design into homegrown UX principles, Microsoft is bringing fresh, new products to the world such as Windows Phone and the upcoming Windows 8 Metro style user experience. In this talk, Sam Moreau will share some of the stories behind the development of Microsoft’s “Metro style” design language, and lessons learned in what it takes to influence Design Thinking in a large and diverse engineering culture.

 

Samuel Moreau Bio

DATA VISUALIZATION, CIVIC ENTERTAINMENT

Lisa Strausfeld, Founder & Designer, InformationArt

 

Lisa Strausfeld
 

Lisa Strausfeld
 


 

 

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