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Featured Speaker

Culture, Community and Commerce: Designing Better Brands in the Age of Transparency

Jeannette Hanna, VP Brand Strategy, Cundari SFP

 

Jeannette Hanna
Jeannette Hanna

What’s the role of design in building socially responsible brands? Growing public demand for accountability and authenticity is driving organizations to rethink how they engage in social issues that impact the long-term, shared interests of commerce and society. This session will profile the possibilities and pitfalls of partnering to make a difference, and identify the key role design managers can play in building brands that matter.

 

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