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Featured
Speakers |
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The Real Trends: The Trends that “Really” Impact the Market
Lucia Chrometzka, Concept Designer & Coordinator of International Network, Future Concept Lab
Elisabetta Pasini, Senior Consultant, Future Concept Lab
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| Lucia Chrometzka |
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Elisabetta Pasini |
In this presentation, Future Concept Lab, a European research institute dealing with advanced methodologies of analysis and innovative concepts, will identify trends that recent market history has proven to be “right,” to be “real,” and not just the result of the latest fad. The presenters will draw on the institute’s permanent research programs, Genius Loci and Mindstyles Program, which are used to identify visions on the future of consumption.
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