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Featured
Speaker |
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Design With Heart
Robyn Waters, Founder and President, RW Trend, LLC
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| Robyn Waters |
The best way to a customer’s pocketbook is through the heart, according to Robyn Waters’ 3H Design Theory. Design was the ‘secret sauce’ in the trend formula that helped to turn Target into Tarzhay. Design with heart brought more than beauty to the product and the shopping experience—it helped trounce the competition, started a design trend that changed the face of discount retail, and delivered beauty to the bottom line.
The Video archive of this session is available online to DMI Members.
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