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Featured
Speaker |
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Philips Design: Our Journey Towards Sense and Simplicity
Clive Roux, Senior Director, Philips Design
Sophie Bartlett, Vice President, Kaiser Associates
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| Sophie Bartlett |
| Clive Roux |
What is the true value of design? Philips Design is committed to bring easy-to-understand, user-centered, advanced products and services to market for Philips. Clive Roux and Kaiser Associates will talk about how Philips Design manages, inspires, and measures the design output of nearly 500 designers in Europe, Asia, and America. They will discuss the role of people research, design research, and innovation design in the creation of business and brand value today.
The Video archive of this session is available online to DMI Members.
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