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Speaker |
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Featured
Speaker |
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The Application of Design
Strategy to Organizational and Structural Concepts
Tetsuyuki Hirano, President, Hirano &
Associates, Inc., Tokyo
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| Tetsuyuki
Hirano |
From earth moving machines and trucks to model airplane engines
and garden equipment, Komatsu’s leadership brand is embodied
and manifested in its many products, systems, and software. To remain
ahead of their competitors, Komatsu must employ design that is smart,
innovative, and thoroughly tuned into the corporate DNA at all levels.
This session will explore the dimensions of building and maintaining
management processes that encourage award-winning design and continuous
competitive advantage.
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