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Muriel Cooper inspired DMI to create a coveted award to honor extraordinary people who challenge our current understanding and experience of interactive digital communication. The recipient of this prestigious award demonstrates outstanding achievement in advancing design, technology and communications. Past recipients of the Muriel Cooper Prize are: Bem Fry and Casey Reas (2008) Masamichi Udagawa (2006), John Maeda (2001), Dan Boyarksi (1999) and Lauralee Alben (1997). Each has mixed traditional design approaches with new thinking and tools, making deliberate and indelible impressions upon the profession and our world. Discover which pioneer is next in line and what effect their thought-provoking work has engendered.
The Muriel Cooper Prize recognizes outstanding achievement in advancing design, technology and communications in the digital environment. It honors individuals who are in mid-career, adding momentum to their emerging talent and unconventional thinking. DMI provides incentive for recipients to take their work to the next level through a financial award, a featured article in the Design Management Review, the opportunity to deliver a lecture at a DMI conference, and media exposure. The Design Management Institute honors award recipients as Muriel Cooper Fellows, icons of a new creative generation who continue to provide value and inspiration to our world.
Selection Criteria
The Muriel Cooper Prize honors individuals who:
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Demonstrate original thinking and future promise
Challenge our current understanding and experience of interactive digital communication -
Exhibit a generous, generative, and enabling nature within their work
Influence or improve industry, business, society, or the planet through their work -
Enjoy recognition by their peers and through published work
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Inspire, communicate and speak effectively as champions of the creative community
Muriel Cooper
Muriel Cooper was one of the most influential modern designers of the 20th century. She was a key early member of the Board of Directors of the Design Management Institute. The prize in her name, created in 1997 by Design Management Institute's former President, Earl Powell, pays tribute to her as co-founder and late director of MIT Media Lab’s Visible Language Workshop, a superb teacher, and a much-admired mentor. Cooper’s intellectual vigor, open style of teaching, and personal charisma inspired her students and colleagues to question and explore digital environments. She would often talk about her “profound disdain for answers... we do a lot of groping here. I don’t think there are answers. I think there are thoughts.” Cooper died in 1994 at the age of 68, leaving a formidable design legacy.
Award committee
The Muriel Cooper Prize is awarded by a committee consisting of representatives of the Design Management Institute, Muriel Cooper Fellows, and design leaders.
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