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Artefact
USAFacts

 

Steve Ballmer, former CEO of Microsoft and Co-Founder of The Ballmer Group brought the Seattle-based design and innovation firm Artefact onboard a project called USAFacts.

 

Believing that factual information improves understanding and decision-making, the project’s mission was to make it easier for an average citizen, investigative journalist or a Washington policymaker to search, find, and understand US Government data. That’s no small task since more than 70 different government agencies report data in different ways, most of it in dense spreadsheets and tables.

 

Artefact’s role was to translate these impenetrable stacks of data into an accurate and engaging database, and it tested their skills. They worked alongside data scientists to understand every dataset. Months of research, experimentation, and refinement went into creating the most accurate and compelling visualizations possible.

 

Within the first 24 hours of the USAFacts website launch, the site racked up more than two million page views.

 

Users of USAFacts have, for the first time, access to comprehensive and detailed government data that’s easy to find and comprehend for all levels of interest.

 

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