DMI Conferences - Presentations

International DMI Education Conference

Design Thinking:

New Challenges for Designers, Managers and Organizations

Organized by DMI – the Design Management Institute
In collaboration with Lancester University, ESSEC Business School, & SDA Bocconi School of Management


		Supplemental Information Conference Schedule (PDF) Attendee Directory (PDF) DMI Fact Sheet (PDF) DMI Membership Information (PDF) Cergy Restaurants (PDF) Cergy Directions (PDF) Cergy Map (PDF)

14–15 April, 2008
ESSEC Business School
Cergy-Pontoise, Paris, France

Conference Committee: Thomas Lockwood, DMI (Chair)
Sabine Junginger, Lancaster University (Committee Coordinator)
Rachel Cooper, Lancaster University
Herve Mathé, ESSEC Business School
Brigitte Borja de Mozota, Brunel University
Gabriella Lajocono, SDA Bocconi School of Management

View photos from the education conference

Proceedings

The papers are organized by lead author and presented in PDF format. If you need a pdf reader please download a free copy of Acrobat Reader.

Brand Driven Innovation. A practical approach to fulfil brand promise through product innovation.

Erik Roscam Abbing and Christa van Gessel, Zilver brand driven innovation

Strategic Design and Innovation - Rules of the game, pathways to success

Antti Ainamo, IASM, University of Turku

Thinking “narratively”: the role of narrative in design thinking

Eun-kyong Baek, De Montfort University

Design as a strategic competence for continuous innovation

Enzo Baglieri, Silvia Zamboni, Raffaele Secchi, and Lucia Rampino, Operations and Technology Management Unit, SDA Bocconi School of Management, Bocconi University

The Welcoming Workplace: Meeting the challenges of office design for older knowledge workers

Jo-Anne Bichard and Jeremy Myerson, RCA Helen Hamlyn Centre

Competing with Global Players

Suzan Boztepe, Middle East Technical University, Department of Industrial Design

Teaching Branded New Product Development

Jan Buijs and Erik Roscam Abbing, Department of Product Innovation Management, Faculty of Industrial Design Engineering (IDE), Delft University of Technology

Towards a predictive model of organisational potential for applying design

Kathryn Burns and Jack Ingram, Birmingham Institute of Art and Design, Birmingham City University

BID: Case Study of a Design Innovation Network Model in Thailand

Chokeanand Bussracumpakorn, King Mongkut’s University of Technology Thonburi

View Paper — View CV

Personalities of Design Thinking

Emily Callaghan, Innovation Space, Arizona State University

View Paper — View CV — Paper & CV updated from CD

The Governance of Design Alliances In ‘Embedded’ Settings: Evidence From The Italian Design-Intensive Furnishings Industry

Antonio Capaldo, S.E.GEST.A. Department of Management, Catholic University of the Sacred Heart

Analogic Design Experiment: An overview of the use of analogy in design and as a basis for a design team experiment

Maureen Carter, Comcast Interactive Media

Distinctive Design: Embodiment of Culture and Consumer Response

Harold Cassab and Yuri Se, The University of Auckland Business School

The Challenge Workshop – a designer-friendly, cross-disciplinary knowledge transfer mechanism to promote innovative thinking in different contexts

Julia Cassim, Royal College of Art Helen Hamlyn Centre

View Paper — View CV

Design for management: new ways for decision making

Cabirio Cautela and Francesco Zurlo, INDACO Department, Politecnico di Milano Design Faculty

View Paper — View CV (Cautela)

Reflections on the Responsibilities of Design Thinking in the New Economy

Jeffrey Chan, University of California

View Paper — View CV

Catalysing Organisational Innovation through Designer Mind: Exploring the fundamental issues of 'Design Thinking' and its successful implementation for organisational success

Bhavnish R. Chohan, Brunel University

Designers and managers facing consum-authors: the rise of a self-governing design?

Lucia Chrometzka, Future Concept Lab

Sustaining the Competitive Edge of Design Innovations: Strategies for Protecting the Fruits of Design Thinking in Postmodern Organizations

Joshua Louis Cohen, RatnerPrestia

View Paper — View CV — CV updated from CD

Designing Employee Experience: Design of Emotional Experiences as a Source for Strategic Competitive Advantage

Lisa Cox and John Boult, Brunel University

View Paper — View CV (Cox)

Design as a Symbolic Enactment in the Real Life of Innovation Projects

Elizabeth Damour, Act and Be Consultancy

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Behaviours Design: The Design focus transition from products to experiences

Loredana Di Lucchio,Sapienza Università di Roma, Section Arts, Design and New Technologies

Creating value through design in service industry: The Prisma model

Rita de Castro Engler and Lia Krucken, UEMG – Universidade do Estado de Minas Gerais

Sustainable Design – An Experience at Jequitinhonha Valley

Rita de Castro Engler and Lia Krucken, UEMG – Universidade do Estado de Minas Gerais

A Strategic Framework for entrepreneurial SME’s to improve services and build design and innovation capabilities

Paul Geraghty

View Paper — Paper updated from CD

Perspectives on design leadership and design thinking in the service industry

Judith Gloppen, Oslo School of Architecture and Design

The undergraduate entrepreneur. Engaging and enthusing design students about studying design management.

Selena Joy Griffith, College of Fine Arts, University of New South Wales

Emotional and Rational Aspects of Design Thinking

Michael Gugg, Salzburg University of Applied Sciences, DEsign REsearch SAlzburg DE RE SA at Design, and Productmanagement

Designing with Developing Economies: Exploring New Horizons

Nicholas Hall, Imagination@Lancaster, and John Chisholm, Design Positive (UK) Ltd.

View Paper — View CV (Hall)

The Influence of Logo Exposure in Purchasing Counterfeit Luxury Goods - Focusing on Consumer Value

Jung-Min Han, Hyeon-Jeong Suk, and Kyung-Won Chung, Department of Industrial Design, Korea Advanced Institute of Science and Technology

Breaking the Frame: From Styling to Strategy

John Heskett and Xihui Liu, School of Design, Hong Kong Polytechnic University

Approaching different design choices in the process of branding products

Monika Hestad, Institute of Industrial Design, Oslo School of Architecture and Design

View Paper — View CV

Towards an understanding of the challenges for design management and service design

Stefan Holmlid, Human-centered systems, IDA, Linköpings universitet
View Paper

Design Co-Entrepreneurship; Deploying the Interface between Design and Entrepreneurship for Nurturing Innovation in SMEs

Nejdeh Hovanessian, Brunel University

View Paper — View CV

Design Thinking in the Postmodern Organization

Gursel Ilipinar, ESADE Business School, Spain; Jordi Montaña, ESADE Business School, Spain; JC Spender, Lund University, Sweden; and Duane Truex, Georgia State University, USA

DESIGN POWER. Design cognitariat at work in the organization of the knowledge capital

Lorenzo Imbesi, ITACA Dept., Sect. Arts, Design and New Technologies - "Sapienza" University of Rome

Design Methodology as a Foundation for Improved Innovation Capability

Marcus Jahnke, Business & Design Lab, Gothenburg University

View Paper — View CV — CV updated from CD

Patterns of Interaction: A study of the relations between designers, engineers, marketers and top management in four companies

Ulla Johansson, Business & Design Lab, Göthenburg Research Institute, Göteborg University; and Lisbeth Svengren Holm, Stockholm School of Business, Stockholm University / Swedish Industrial Design Foundation

Towards A Better Paradigmatic Partnership Between Design and Management

Ulla Johansson, Business & Design Lab, Göthenburg Research Institute, Göteborg University; and Jill Woodilla, John F. Welch College of Business, Sacred Heart University

Do offerings meet expectations? Educating T-shaped professionals in strategic design management

Tony-Matti Karjalainen and Markku Salimäki, International Design Business Management Program (IDBM), Helsinki School of Economics

Emergence and knowledge in Design Management

Anthony Kent and Dominic Stone, The School of Creative Enterprise, London College of Communication, University of the Arts London

New Kids on the Block: What are the effective methods for managing new talents in the 21st century?

Sunmee Kim, Motorola

When an Ex-Agency Creative Becomes A Banker

Grace K. Lau, Hong Kong Designers Association

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Understanding the Role of Color in Workplace Design

Anat Lechner, Stern School of Business, New York University; Leslie Harrington, Coloroot LLC; and Paul R. Haft, Coloroot LLC

Designing an Art & Design Abilities Matching Model based on the Theory of Multiple Intelligences (MI)

James Ping-Yong Lee, LaSalle College of the Arts

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“Designing with users, how?” Investigate users involvement tactics for effective inclusive design processes

Yanki Lee, Jo-Anne Bichard, and Roger Coleman, Royal College of Art Helen Hamlyn Centre

View Paper — View CV (Lee) — View CV (Bichard)

Design Thinking and Design Innovation Scotland

Stuart MacDonald, Gray’s School of Art, The Robert Gordon University

Design Research as Strategic Asset

Graham Marshall, Innovation & Design Group, Enterprise Mobility Business (EMb), Motorola

Academia and industry: managing knowledge transfer to improve patient safety

Ed Matthews, Rama Gheerawo, and Jonathan West, Helen Hamlyn Centre Royal College of Art Kensington Gore

View Paper — View CV (Matthews)

Assessing the importance graphic designers place on learning about social contexts related to consumer cultures

Stan Mauger, Whitecliffe College of Arts & Design

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The Concept of 'Brand' in Business Value Creation

Caroline A A Meads, Holcim Group Support Ltd., and Pradeep Sharma, University of Glamorgan

View Paper — View CV (Meads & Sharma)

An investigation into how small, medium sized enterprises in Mexico value and utilise design within organisational activity

Beatriz Itzel Cruz Megchun, Staffordshire University; Julio Frias Peña, National Autonomous University of México / Monterrey Institute of Technology; and David J. Hands, Staffordshire University; Faculty of Arts, Media and Design

Modeling Change

Jonas Milder, Master of Industrial Design (MID) Program, The University of the Arts

View Paper — View CV

A Case Study: Implementing a Design Process among Non-designers

Aarni Moisala, Pori University Consortium, Turku School of Economics, and Tarja Toikka, Pori University Consortium, University of Art and Design in Helsinki

View Paper — View CV (Toikka)

Design funding in firms: a conceptual model of the role of design in industry

James Moultrie, University of Cambridge; Finbarr Livesey, University of Cambridge; Cecilia Malvido, University of Cambridge; Ahmad Beltagui, Nottingham University Business School; Professor Kul Pawar, Nottingham University Business School; Johann Riedel, Nottingham University Business School

The Holy Grail of Design Measurement: To measure Design, don’t build just another measurement system

Deborah Mrazek, Hewlett-Packard; Sam Lucente, Hewlett-Packard; Steve Sato, Hewlett-Packard; Adam Menter, Jump Associates, LLC; Conrad Wai, Jump Associates, LLC; Katherine Wakid, Jump Associates, LLC; Philip Hartley, Jump Associates, LLC

View Paper — View CV (Wakid)

A Confusion of Tongues: Design Management Thinking

James K. O’Grady, Faculty of Environmental Design, The University of Calgary

Workplace Design Strategy: An Alternative View

Eric M. Olson, College of Business, University of Colorado at Colorado Springs

Hail to the auteur? Why 'aesthetic management' cannot save Design Management

Karl Palmås and Otto von Busch, Business & Design Lab, The School of Business, Economics & Law, Göteborg University

A Project management model for co-op project between academy and industry

Yeong-mog Park, Korean Design Research Institute; Seung Yoon Lee, Korean Design Research Institute; Mi Young Kim, Seoul National University

Logics at play in everyday organizational situations involving design

Patrik Persson, School of Management and Economics, Växjö University

Myths of Service Innovation

Lauren Pollak, Jump Associates LLC

View Paper — View CV

Product Design Education and 'The Man in the White Suit'

Alison Prendiville and Paul Lighterness, Product Design, University of East London

Design Thinking as Knowledge Work: Epistemological Foundations and Practical Implications

Anna Rylander, Business & Design LAB/Gothenburg Research Institute

Ways of promoting design management in business education to increase creativity in business practice

Noemi Sadowska, Regents Business School London, and Janet Hull, Regents Business School London / Institute of Practitioners in Advertising (IPA)

View Paper — View CV (Sadowska)

Can Toilet Paper be Black? The Portuguese Renova Case Study

Carlos Oliveira Santos, Faculty of Architecture, Technical University of Lisbon

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Design Thinking at the Heart of a Business University: An Experimental Program

José Manuel dos Santos, Tryangle, Kyryl Lakishyk, Catholic University of Portugal

View Paper — View CV (Lakishyk) — View CV (dos Santos) — CV updated from CD

From Waste to New Design - Exploring UK Design Companies with Environmental Commitment

Raija Siikamäki, Arabia Iittala Group, and Nina Seppälä, UCL University College London

Innovation in five acts: creating a innovative culture by Design and Balanced Scorecard

Claudio Henrique da Silva, Luciana Heitor da Silva / Geni Alvarenga da Silva; Luciana Franzoi, Arlindo José Franzoi / Maria Goreti Ghislandi Franzoi; and Eugenio Andrés Diáz Merino

Service Blueprinting: When customer satisfaction numbers are not enough

Susan L. Spraragen, IBM Watson Research, and Carrie Chan, School of Design, Carnegie Mellon University

View Paper — View CV (Sparagen)

Russia: Design in Business Development - From Industrial Economy to Postmodern Organization

Maria Stashenko, British Higher School of Art and Design

Designing and design thinking in strategy concepts: Frameworks towards an intervention tool

John Stevens, Institute for Manufacturing, University of Cambridge; James Moultrie, Institute for Manufacturing, University of Cambridge; and Nathan Crilly, Engineering Design Centre, University of Cambridge

View Paper — View CV (Stevens)

Being part of it – design inside NPD teams

Guido Stompff, Jo M.P. Geraedts, and Jacqueline A.H. Jansen, Department of Industrial Design, Océ Technologies B.V.

Not another logo! Designing identity systems that drive change within institutional culture: A case study in participatory design.

Trevor Streader, Museum Victoria, and Denise Whitehouse, National Institute of Design, Swinburne University

View Paper — Presentation updated from CD

A Complex Organisation: Discovering design

Nina Terrey, University of Canberra

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A Marriage of Business and Design in a new Master Program

Maria Tullberg, Henning Eklund, and Ulla Johansson, Business & Design LAB/Gothenburg Research Institute

The Professionalization of Product Design: Reflections on the Finnish Case

Anna Valtonen, University of Art and Design Helsinki, and Antti Ainamo, IASM, University of Turku

What innovation teams can learn from behavioral economics

Alan Van Pelt, Jump Associates

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Marketing and Design Management in Design Education: A Brazilian Research

Fabiane Wolff, UniRitter, and Andrea Capra Galina, UniRitter

Toward a Brazilian scale to measure performance by design management: Two case studies

Fabiane Wolff, UniRitter, and Fernando Gonçalves Amaral, Escola de Engenharia - UFRGS

Buchanan’s design thinking matrix: implications for SMME’s

Ria (HM) van Zyl, University of Pretoria

View Paper — View CV

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